According to estimates from Kantar Media’s CMAG, more than $100 million poured into New Hampshire to flood the state with broadcast and cable television ads during the presidential primary contests. About 80 percent of that money was spent by Republican candidates and the outside groups supporting their campaigns - not all of it well spent. The presidential candidates have left town and their ads have disappeared from the airwaves. While New Hampshire has been considered a battleground state in recent presidential elections, for now the attention turns to the statewide and congressional races. But how does a candidate attempt to break through to an electorate that is largely sick and tired of political commercials? By running an ad like this one from Republican Senator Kelly Ayotte. Ayotte is being challenged by New Hampshire’s Democratic governor, Maggie Hassan. The race is likely to be one of the most fiercely contested matchups this year as the parties vie for control of the upper chamber. However, this first ad of the cycle from Ayotte is devoid of the bitter partisan disagreements that are sure to come.