Much of the political world was surprised to see Democrat Evan Bayh enter the Indiana Senate race in a quest to reclaim to his old seat, but his Republican opponent Rep. Todd Young was ready.
Over shots of the Indiana State Capitol under a dark sky, the narrator intones, "In a world, where politicians come and go, one man stood alone, fighting for his principles and the people of Indiana." We see a head shot of Bayh, and the narrator abruptly shifts his tone, "except for all those times he voted for Obamacare."
Jumping to his post-Senate corporate work, the narrator says, "Then seduced by the lure of money and power, he became the very thing that he despised most: a lobbyist." (Technically, Bayh did not become a registered lobbyist, but a "partner" and "strategic adviser" at a lobbying law firm.)
Treating the "movie" like a sequel, the narrator suggests Bayh, who has won five of five statewide elections going back to 1986, is about his break his perfect streak: "Now, he's back. And this time, the stakes are higher ... and the voters are smarter."
There's evidence that Indiana voters won't reflexively vote for a politician just because they've done it so many times before: just four year prior Republican primary voters dumped Dick Lugar after 36 years of Senate service. Young is running a similar playbook that Lugar's challenger did, paint his opponent as a Washington creature who lost touch with Indiana. If Bayh is going to win, it won't be on his name alone.
Young Dubs Bayh Campaign "Part Deux"
Four days after reports surfaced of Bayh's entry, Young's media consultants whipped up a mock movie trailer with the foreign sounding title, "Evan Bayh: Part Deux," skewering the Democrat for joining a corporate lobbying firm and voting for President Obama's health care reform law.Over shots of the Indiana State Capitol under a dark sky, the narrator intones, "In a world, where politicians come and go, one man stood alone, fighting for his principles and the people of Indiana." We see a head shot of Bayh, and the narrator abruptly shifts his tone, "except for all those times he voted for Obamacare."
Jumping to his post-Senate corporate work, the narrator says, "Then seduced by the lure of money and power, he became the very thing that he despised most: a lobbyist." (Technically, Bayh did not become a registered lobbyist, but a "partner" and "strategic adviser" at a lobbying law firm.)
Treating the "movie" like a sequel, the narrator suggests Bayh, who has won five of five statewide elections going back to 1986, is about his break his perfect streak: "Now, he's back. And this time, the stakes are higher ... and the voters are smarter."
Evan Bayh Can't Coast On His Name
The ad ends with an image of Bayh cut-and-pasted next to a goofy shot of Hillary Clinton, as the narrator delivers the "movie's" tag line: "Evan Bayh: Part Deux. This Time He Means It ... Maybe."There's evidence that Indiana voters won't reflexively vote for a politician just because they've done it so many times before: just four year prior Republican primary voters dumped Dick Lugar after 36 years of Senate service. Young is running a similar playbook that Lugar's challenger did, paint his opponent as a Washington creature who lost touch with Indiana. If Bayh is going to win, it won't be on his name alone.