He’s been called Hollywood’s “Voice of God” – and not just because he’s played the role in movies. Now, Morgan Freeman is lending his famous voice in support of Hillary Clinton’s presidential bid leading up to the South Carolina Democratic primary.
Freeman narrates a biographical spot entitled “All the Good.” Following the candidate’s disclaimer at the front end of the ad, the ad shifts to an empty church, while Freeman informs viewers, “Her church taught her to do all the good you can, for all the people you can, for as long as you can.”
The black-and-white images continue for the rest of the video, many depicting Clinton at various stages in her career. It walks through the biographical career resume that has been featured much more prominently than during Clinton’s campaign in 2008. “After law school, she could have joined a high-priced law firm, but instead, she worked to reform juvenile justice in South Carolina, exposed racism in Alabama schools, registered Latino voters in Texas, and provided legal aid to families in Arkansas.”
Freeman’s narration makes mention of the historic nature of Clinton’s candidacy, “Her life’s work has been about breaking barriers, and so would her presidency.” It also connects these lifelong fights to the economic issues she has cited on the campaign trail – including equal pay, raising the minimum wage, affordable higher education, and income inequality: “…which is why for every American who’s not being paid what they’re worth, who’s held back by student debt or a system tilted against them – and there are far too many of you – she understands that our country can’t reach its potential unless we all do.”
The ad comes as both Clinton and Sanders make their appeal to South Carolina’s African American community. Sanders has been joined on the campaign trail by Erica Garner, whose father was killed by New York City police officers in 2014. And on Friday, Clinton announced the endorsement of Congressman James Clyburn, a member of House Democratic leadership and the only Democrat in South Carolina’s congressional delegation.
Unfortunately, sometimes it doesn’t work out so well. In 2010, North Carolina Republican B.J. Lawson was one of several candidates duped into using a phony Freeman sound-alike to narrate their ads, thinking they were getting the real thing.
Freeman narrates a biographical spot entitled “All the Good.” Following the candidate’s disclaimer at the front end of the ad, the ad shifts to an empty church, while Freeman informs viewers, “Her church taught her to do all the good you can, for all the people you can, for as long as you can.”
The black-and-white images continue for the rest of the video, many depicting Clinton at various stages in her career. It walks through the biographical career resume that has been featured much more prominently than during Clinton’s campaign in 2008. “After law school, she could have joined a high-priced law firm, but instead, she worked to reform juvenile justice in South Carolina, exposed racism in Alabama schools, registered Latino voters in Texas, and provided legal aid to families in Arkansas.”
Freeman’s narration makes mention of the historic nature of Clinton’s candidacy, “Her life’s work has been about breaking barriers, and so would her presidency.” It also connects these lifelong fights to the economic issues she has cited on the campaign trail – including equal pay, raising the minimum wage, affordable higher education, and income inequality: “…which is why for every American who’s not being paid what they’re worth, who’s held back by student debt or a system tilted against them – and there are far too many of you – she understands that our country can’t reach its potential unless we all do.”
The ad comes as both Clinton and Sanders make their appeal to South Carolina’s African American community. Sanders has been joined on the campaign trail by Erica Garner, whose father was killed by New York City police officers in 2014. And on Friday, Clinton announced the endorsement of Congressman James Clyburn, a member of House Democratic leadership and the only Democrat in South Carolina’s congressional delegation.
Trusting the “Voice of God”
It has become quite popular for politicians to covet an ad narrated by the same voice behind The Shawshank Redemption, March of the Penguins, and Oscars promos. In 2012, Barack Obama enlisted Freeman’s help to tout his administration’s accomplishments.Unfortunately, sometimes it doesn’t work out so well. In 2010, North Carolina Republican B.J. Lawson was one of several candidates duped into using a phony Freeman sound-alike to narrate their ads, thinking they were getting the real thing.